We had the idea for this newsletter after hundreds of hours spent building Navattic demos for our past companies and current clients. We love making remarkable interactive demos, and want to share helpful tips and examples so you can too.
A huge thanks to Navattic for helping make this a reality. If you want to create a better experience for your buyers, go check them out.
Demo centers can be a bit messy. You land on them and immediately feel overwhelmed by tiny thumbnails, competing text blocks, and unclear navigation that makes you wonder if it's even worth clicking around.
Enter Rally.
They have one of our favorite demo center examples with super clean design. The demo blocks are HUGE and take up about 75% of the screen, leaving just 25% for explainer copy on the left.
Rally even organizes it by use cases first, then have separate persona tours at the bottom.
Here’s our take:
The demo should be the main attraction, not competing with text
Use case organization helps people find what they care about quickly
Want to surprise your audience? Do what Samsara does.
Instead of a stale, static image that they might click through...they add a living GPS experience. It's a simple concept but makes a huge difference in how engaging the demo feels.
We try to put motion into every one of our demos now because:
Movement naturally draws your eye and holds attention
Makes static interfaces feel more alive and realistic
This connects to previous tips about GIFs from Edition #24 and embedded animations from Edition #12.
Most demos show you frozen moments. Samsara shows you living, breathing interfaces.
If you've been considering creating your first interactive demos, now is the time!
To celebrate their 1-year anniversary since adding a Freemium Plan, Navattic is giving away not one, but two free demos to everyone that signs up by October 10th.
You'll have double the space to experiment, whether you’re testing different use cases, targeting new personas, or building out demos for multiple product lines.
Don't miss out, click the link below and sign up by October 10th to get two free demos added to your account!
Don’t have time to build remarkable Navattic demos? We do.
DemoDashis an agency 100% focused on making interactive demos your top product marketing asset. We’ll map your story, build your tours, and help you measure the impact.