You've got perfect screens, with real data, and a polished UI. But somewhere in there is a customer name, an email address, or a piece of information that has no business being in a public demo.
So you swap it out for something fake. Maybe it’s a Figma mockup. Or maybe it’s a messy product instance. But suddenly the demo feels less ... real.
That’s why Roo used the blur feature to mask the sensitive bits. The result is a demo that still feels realistic.
It's one of those things that seems obvious in hindsight. You don't have to show real customer data in order to create a demo that feels polished. Blur handles it for you.
If you've been putting off building a demo because your screens contain customer data, this simple approach could be your solution.
Azuga uses blur on their customers' faces, which is a nice touch. But that's not the tip.
We were clicking through their demo, genuinely enjoying it, not thinking about what came next. And then our eyes drifted up to the top of the screen.
There’s a bright lime green "Book a Live Demo" CTA sitting right there in the sticky bar, following us through every single step. My eyes couldn’t miss it.
By the time I noticed a sticky bar, I was on step 6. I’ve definitely seen enough to be curious. If I was a real prospect, I might have hit that "ah-ha" moment. So right at their peak of interest, there's a CTA waiting for them without making anyone hunt for it.
We talked about Guru's sticky "Book a Demo" bar back in Edition #7. Azuga is the same idea but this one is impossible to miss.
If you care about demand capture, this is a low-effort, high-return addition to any demo.
We’ve shown a lot of demo centers. Most organize their tours as thumbnails in a grid.
Hello Retail went a different direction. They built their demo center under the resources tab and stacked all five demos on top of each other. It looks like they’ve got one per product area, each embedded at ~80% width with lead-in copy explaining what it covers and why it matters.
Because of that embed structure, every single demo looks big. Important. Like something you're supposed to click on.
We saw Rally UXR do something similar back in Edition #38. It gives demos massive screen space so the product becomes the main attraction instead of competing with surrounding content.
If your product has distinct use cases and you've been squishing them all into a thumbnail grid, this layout is worth trying.
If you’ve built multiple demos in Navattic, you’ve 100% experienced the challenge of managing multiple capture collections.
Like when you create a new demo and need to duplicate captures from one demo to the next. Or you waste time capturing screens that have already been captured!
NO MORE!
With Workspace Captures, you can now easily manage your screen captures at a Workspace level and re-use them across multiple demos.
So you can focus on getting the perfect screen capture every time and sleep easy knowing that you’ll never need to capture it again.
The easiest way to get started with this feature is to promote your existing Capture collections. Just follow the instructions in the image above, and you can add any existing collection of captures to your workspace collection.
If you are a Growth and Enterprise customer, this feature is now available in your workspace.
A live, FREE coaching session to help you build better interactive demos (and make them your top marketing asset.)
In these 45-minute coaching sessions, Eric and Jason answer your questions about demo strategy, distribution, sales enablement, and any other challenges you're facing with interactive demos.
The next session is Wednesday, June 24th at 12PM ET.